How is traffic and Google PageRank related

How is website traffic and Google PageRank related in SEO?

Website traffic and its PageRank have a correlation. One might help the other. But not necessarily.
To get high traffic you don’t need a high PageRank and to get high PageRank you don’t need high traffic.

If traffic to my website is high will it improve my PageRank?

Google has not mentioned about traffic when it comes to PageRank. Google PageRank is calculated only on the basis of your backlinks. Please refer my post Google PageRank - Relevancy, Quality and Quantity.

Suppose I have a website www.Example.com. I used the domain name “Example” as my anchor text in my link building campaign and because of my domain popularity I gained a high PageRank of 5. My competitor who has a PageRank of 2 actually has a very good link building strategy and he targeted for some of the main keywords. The result is that he outranks my high PageRank website for those keywords and his overall traffic is much higher compared to my site.

So which is important? PageRank or traffic?

To me Traffic to my website is more important. If I am getting good business why should I care about PageRank? I am sure that my PageRank will improve in the long run.

You might have seen in so many search results that low PageRank websites are above high PageRank sites. This is because of their proper link building.

Stop worrying about that little green bar and worry more about the visitors. Find solutions to improve traffic.

How to add Facebook Like Button to blogger?

Facebook Like button helps to spread a news or information so quickly in web. When you click the like button on an interesting topic then it gets posted on your Facebook profile and if in your Facebook profile you share it, then it gets posted on the newsfeed so that all your friends can read the topic that you “like”d. If your friends also “like” it then it gets posted on their profile also. Ultimately getting more “like”s.

This Like botton is very much useful for bloggers because anyone who wants to share your blog post can simply click the Like button and the post you wrote will get more “like”s from Facebook. This helps in getting more visitors to your blog. SEO can benefit much from Facebook Like button.

How can I add the Facebook Like button to every post in Blogger?

This is very simple. Go to this page you will find all the information you need.
http://developers.facebook.com/docs/reference/plugins/like  

Or you can use the code below.

Go to your blog Design. Click on Edit HTML and select Expand Widget Templates. On the template find <data:post.body/> and immediately after it add the code shown above.

This is an Iframe implementation. There is one more type XFBML.

Things you can customize are shown highlighted red.

For layout you can use standard, box and button. Here I have used box.

Standard Facebook Like Button

Box Count Facebook Like Button

Button Count Facebook Like Button

If you are using standard then you can change show_faces=false to show_faces=true. This displays profile picture. This works only with standard layout.

You can change the width and height to fit your blog. There are two types of colour scheme light and dark. Fonts you can use are arial, verdana.

Hope you will Like the post.

SEO And SMO

Search Engine Marketing is a kind of internet marketing to improve your website rankings in the search engines for your keywords. Some of the methods are SEO (Search Engine Optimization), PPC (Pay-Per-Click), SMO (Social Media Optimization).

SEO is the techniques used to improve the website rankings in search engines. SEO helps to bring more targeted traffic to your website.

SMO helps to publicize your website through social media.

SEO is very important for online business. Users search for products or services using search engines like Google, Yahoo, Bing. The search engines thus help to drive traffic to the websites which offers the product or service searched by the user. The first two or three pages of the Search Engine Result Pages (SERPs) will be of interest to the user. Thus there is a competition among websites to rank higher in SERPs. By proper SEO your website can rank higher in SERPs and thus get more business.

SMO helps your website publicity using social bookmarking, online communities etc. SMO helps SEO in many ways. Now a days SMO is gaining popularity. People directly search for products and services in Facebook, Twitter and find out what others are saying about the particular website which sells the product. SMO also helps to improve search engine rankings.

Thus SEO and SMO are equally important.

How to submit your website or blog to Google, Yahoo, Bing?

Submission of your website or blog to Google (or Yahoo or Bing) is very important. This is the first step for starting Search Engine Optimization for your site. If your site is indexed by search engines it will help to bring more traffic.

Suppose that you own a shop. People will visit your shop either seeing it or by your address. But in the world of internet even if you have a website address it may not bring visitors to the site. To get traffic your web address should come up on the search engines for your targeted keywords.

You own a coffee shop (service or your product) and your shop name (website) is Kumar Café. No one will directly type your address and visit unless you are a big brand. This is why Search Engine Optimization is required. Only by SEO your website will rank on search engines for your keyword which in this case is “coffee shop”.

Submitting your website or blog to Google

Google is the king of all search engines. If your site is listed there it means more and more visitors.

Follow these steps

• Sign into Google Webmaster Tools
• Click on Add A Site
• Enter your blog or website URL . Click Continue
• Verify your website using the options available. Either you can paste the HTML file provided by Google to the root folder of your website or to the template of your blog just after the first head tag; or use other options.
• Finish by clicking Verify

Submitting your website or blog to Yahoo

After Google, Yahoo is the second major search engine.

• Sign into Yahoo Site Explorer with yahoo id
• Click on submit your site. Paste your URL.
• Authenticate your website by putting the HTML file provided by Yahoo into the website template.
• There is an option to add your blog feed

Here there is an option which helps to use your default email id, which helps you to use your Gmail id for Site Explorer.

Submitting your website or blog to Bing

Bing is from Microsoft. It is the main competitor for Google.

• Visit http://www.bing.com/webmaster/SubmitSitePage.aspx
• Type the captcha and enter your URL
• Click on Submit

Now you should write an article related to your site and submit in high Page Rank article sites like Ezinearticles.com and buzzle.com. In the author resource box you can provide your website link. This is really very useful.

Submitting your URL to the search engines may not work some times. By providing your articles to high PR article sites Google will definitely index your site. These article sites are high quality sites and Google index these sites more frequently. If the search engine crawls your website from a link on these sites, then it will help the search engine to categorize your site as a quality site.